From insight to impact: How nonprofits are empowered through analytics and data visualization

Data is a powerful tool for nonprofits that helps to tell the story of impact and guide future strategy. But one of the biggest hurdles nonprofit fundraisers face is transforming raw data into meaningful analytic reporting and leveraging data visualization that resonates with internal stakeholders.

In this recorded session we explore:

  • How understanding the difference between reports and analytics illuminates the need for change.
  • The benefits of analytic reports and data visualization.
  • Common challenges nonprofits face when shifting from traditional to visualized analytic reporting
  • Practical solutions to overcome these challenges

Presenters:

  • Amy O’Connor, Vice President of Analytics and Donor Insights at Data Axle
  • Anne Morrison, Senior Consultant for Analytics & Insights at Data Axle
  • Dianne Withington, Director of Data Strategy at Data Axle