Drive fundraising campaign success across direct mail, digital, and more
A cooperative donor database like DonorBase aggregates known donation activity from hundreds of organizations across millions of individual donors. This unique and rich data is combined with other demographic, behavioral, and commercial data to allow contributing nonprofits to acquire high-value donors, better engage their active donors, and reactive lapsed donors cost effectively, creating a mutually beneficial partnership.
Nonprofit Organizations
Donors
Individual Donations
Achieve your goals of new donor acquisition & long-term retention.
Don’t be left behind – leverage our cloud-based, AI-driven, predictive modeling techniques.
Omnichannel audiences can be activated both on direct mail and digital channels to keep donors interested.
General Manager Cooperative Data, Data Axle Nonprofit
We offer responsive acquisition prospects, lapsed donor reactivation models, and analytical campaign solutions from a master database of more than 83 million direct mail and digital donors representing over 1.2 billion gift transactions and $42 billion in charitable giving. Our data helps you achieve your goals.
DonorBase’s omnichannel database works to boost digital fundraising by providing email addresses that are directly connected to donation history, a first in the industry.
DonorBase audience indicators identify the most ideal audiences for your campaigns. Find and engage new potential donors in only a matter of days.
Whether we create a custom model, core affinity, or market sector model — we have the personalized approach you're looking for to raise brand awareness, increase donations, and find new donors and volunteers.
A neural network that mimics the way the brain works, processes vast amounts of information to make strong predictions.
The power to leverage thousands of data points on every donor to find both high value and highly responsive donors is at your fingertips.
A powerful machine learning algorithm that uses decision trees to find excellent pockets of donors who are likely to respond.
Our flagship ensemble model is designed for organizations that plan to mail large volumes and that have a vast amount of past campaign data.
DonorBase has given us the unique modeling tools we needed to optimize our marketing program. We started our partnership with DonorBase over 10 years ago and the blue chip service has been consistent – on projects big and small. We consider DonorBase a true extension of our marketing team and look forward to continuing to work towards our mission goals together.”
Senior Director of Donor Engagement at Heifer International
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